Isaboke was formerly Commercial Manager at oil marketing firm Kenya Shell Ltd. He has over 17 years of multifaceted experience in sales, marketing and general management in the fast-moving commodity goods and oil industries. He has held several senior positions at Kenya Shell, Sara Lee Kenya and Unilever Kenya. Isaboke has an MBA (Strategic Management), Bcom (Hons) Marketing - from the University of Nairobi and is a member of the Chartered Institute of Marketig (CIM - UK).
Confident about marrying his unique and extensive experience in the Kenyan environment with his business-minded approach to market growth and development, Isaboke is inspired by his new position and its portfolio. “MultiChoice Kenya has an excellent reputation in the Kenyan business arena and I am excited to be coming on board with the objective of fueling growth in a company that offers such an exciting product range to such a broad potential customer base.”
Richard Tembedza, the company's out-going GM, who was promoted to the role of Director: Joint Ventures for the company operations in sub-Saharan Africa, said the appointment is aimed at consolidating the company's lead in the pay-TV industry in Kenya. “We are excited by the continued expansion of our business in Kenya and in Steve, we have a passionate businessman with the ambition to further grow our subscriber base in the Kenyan market. This appointment is also a milestone in that our business in Kenya is now run by a 100 percent Kenyan staff compliment”.